Category Tourism, Organisations & Operators

The World Travel & Tourism Council (WTTC) is pleased to welcome Switzerland Tourism (ST) as a Destination Partner.

Switzerland Tourism is the national destination marketing organisation responsible for promoting Switzerland as a travel destination. Working in partnership with the tourism industry and the public sector, it positions Switzerland worldwide as a high-quality, sustainable and year-round destination for leisure and business travel.

This May, Ramble Worldwide, is celebrating the 75th anniversary of the Lake District National Park (9th May) and National Walking Month by offering up to 20% off bookings on its Hassness House holidays in Buttermere and double loyalty points on bookings for all its tours around the world.

2026 is a landmark year for lovers of the great outdoors and walkers, with Ramble Worldwide celebrating its 80th anniversary and the National Parks of the Peak District, Lake District, Snowdonia and Dartmoor marking 75 years since they were formed to conserve the UK’s natural beauty and provide recreational opportunities for the public.

This May, Ramble Worldwide, is celebrating the 75th anniversary of the Lake District National Park (9th May) and National Walking Month by offering up to 20% off bookings on its Hassness House holidays in Buttermere and double loyalty points on bookings for all its tours around the world.

2026 is a landmark year for lovers of the great outdoors and walkers, with Ramble Worldwide celebrating its 80th anniversary and the National Parks of the Peak District, Lake District, Snowdonia and Dartmoor marking 75 years since they were formed to conserve the UK’s natural beauty and provide recreational opportunities for the public.

Vision Walks Eco-Tours is renowned for its deeply engaging nature experiences that connect guests with the landscapes, wildlife, and cultural heritage of the Byron Bay region and hinterland, on Bundjalung country. The company specialises in small-group, guided eco-tours led by local experts and ecologists, with backgrounds in environmental science, offering an advanced level of insight and interpretation of local ecosystems.

Founder Wendy Bithell said the partnership reflects a shared commitment to conservation, storytelling, and meaningful travel experiences.

Arctic Kingdom, Canada’s leading Arctic expedition company, is proud to announce it has been awarded a five-year contract by the Nunatsiavut Government to operate the Torngat Mountains Base Camp and Research Station. This milestone partnership brings together Arctic Kingdom’s deep expertise in eco-tourism and logistics in remote destinations, safe and responsible wildlife viewing, and cultural immersion with one of the most spectacular and protected regions in the world.

New research from Airport Parking and Hotels (APH.com) has revealed a significant shift in British travel patterns this year, with holidaymakers swapping traditional weekend departures for midweek getaways.

An analysis of APH.com booking data from the first quarter of 2026 (January – March) compared to the same period in 2025*, shows that while overall travel is on the rise, weekday bookings between Monday to Thursday are growing nearly twice as fast as weekend bookings.

Multi-city travel across Asia-Pacific grew 35% year-on-year this Labour Day period, according to data from Trip.com Group. Several Asia-Pacific markets including Japan, South Korea, parts of Southeast Asia and Mainland China celebrate Labour Day, driving strong cross-border and domestic travel flows across the region.

The highly-experienced former Kenyan Tourism Minister, the Hon. Najib Balala, has been appointed to the Leadership Team at the World Travel & Tourism Council (WTTC), the global voice of the private sector within the industry.

Based at WTTC’s global office in Madrid, Mr. Balala has started in a new role as Executive Vice-President for Advocacy, Government Affairs and Research. He will lead WTTC’s global advocacy agenda, government engagement and policy research.

The World Travel & Tourism Council (WTTC) today announced a new chapter for its global leadership and team, bringing together executives and former C-suite leaders, industry experts, and Ministers from across the Travel & Tourism industry to reflect the diversity and international nature of the private and public sector.

The leadership team demonstrates WTTC’s evolution to meet the current and future needs of the global private sector, with a broader mix of nationalities and expertise spanning different elements of the sector. WTTC’s expanding team features 21 nationalities across five continents, including British, Spanish, Mexican, Saudi Arabian, Indian, Chinese and Kenyan.

The World Travel & Tourism Council (WTTC) is pleased to welcome the Uganda Tourism Board (UTB) as a Destination Partner.

The Uganda Tourism Board is the government agency mandated to promote and market Uganda as a preferred tourism destination. In addition to destination marketing, UTB plays a central role in developing, coordinating, and regulating the tourism sector, supporting product development, and enhancing Uganda’s global competitiveness.