Category Technology, AI, Tourism, Organisations & Operators

West Palm Beach Brings Downtown to Life Through the “DowntownWPB Unlocked” Augmented Reality Tour

The West Palm Beach Downtown Development Authority (WPB DDA) has partnered with app developers Hoverlay to launch an ambitious experience that brings Downtown West Palm Beach to life in a wholly new and digital way. DowntownWPB Unlocked is an interactive augmented reality (AR) walking tour that transforms everyday streets, establishments, landmarks, and public spaces into immersive encounters for visitors to uncover the secrets and surprises of downtown, all in the palm of their hand.

Travelers Are Open to Booking With AI—but Only With Clear Guardrails

As generative AI becomes a bigger part of how people search for and plan trips, new research from travel marketing agency Dune7 and boutique market research firm Flesh & Bone suggests the next frontier is already emerging: letting AI actually book travel on a consumer’s behalf.

In an online study of 1,000 U.S. adults aged 18+ who traveled by plane in the past 12 months, 71% said they are interested in using an AI travel assistant that can search, compare, select, and book travel based on their preferences.

Multi-day tours enter new phase of growth as operators shift toward smaller groups

Multi-day tour operators worldwide are entering a new phase of growth marked by rising demand for small-group travel and accelerating adoption of AI, according to The State of Multi-Day Tours, 2nd Edition, a new global research report from Arival.  The findings come as the sector prepares to gather at Arival 360 Valencia, the company’s flagship global event for the experiences industry.

The report, based on a survey of 569 operators and nearly 50 executive interviews and conducted with the support key sponsors TourRadar, kimkim and Lemax, shows that 78% of multi-day operators, identifies key shifts in tour products, distribution, the role of OTAs, the state of technology and AI use across the industry and much more.

GuideGeek Launches AI Travel Genius for New Brunswick Trip-Planners

GuideGeek, the AI travel technology from Matador Network, has partnered with ExploreNB to launch Explora, an artificial intelligence–powered travel chatbot designed to help visitors plan trips to New Brunswick with ease and confidence.

Piloted in early 2025 and now rolled out more broadly, Explora provides instant, conversational answers to travel and tourism questions about the province. Powered by GuideGeek’s award-winning AI platform, this tool has generated thousands of online conversations with prospective visitors.

GuideGeek Launches AI Travel Genius for New Brunswick Trip-Planners

GuideGeek, the AI travel technology from Matador Network, has partnered with ExploreNB to launch Explora, an artificial intelligence–powered travel chatbot designed to help visitors plan trips to New Brunswick with ease and confidence.

Piloted in early 2025 and now rolled out more broadly, Explora provides instant, conversational answers to travel and tourism questions about the province. Powered by GuideGeek’s award-winning AI platform, this tool has generated thousands of online conversations with prospective visitors.

Maestro’s 2026 Software & Innovation Roadmap Focuses on Intelligent Growth, Elevated Experiences

Maestro PMS, the industry’s trusted all-in-one hospitality management solution, today reveals its “2026 Software & Innovation Roadmap” that outlines a bold vision centered on intelligent automation, expanded revenue opportunities, and continued operational excellence. The tech strategy reflects Maestro’s long-standing commitment to delivering future-ready solutions shaped by real-world hotel operations and direct client feedback.

AI-Powered visibility and full-funnel integration emerge as key drivers of travel brand success

Propellic, the travel-focused performance marketing agency managing global digital initiatives for leading brands, unveils the AI Travel Megatrends 2025 and 2026 playbook, a comprehensive look at how AI is transforming travel businesses across the entire funnel, from search to paid media. The analysis highlights five major trends shaping travel marketing strategies in 2025, along with an outlook on what to expect in 2026.

RateGain Announces Exclusive Partnership with Aztech Digital to Accelerate UNO VIVA’s Expansion Acro

RateGain Travel Technologies Limited (NSE: RATEGAIN), a global leader of AI-powered SaaS solutions for the travel and hospitality industry, today announced an exclusive reseller partnership with Aztech Digital, an adtech solution provider and trusted advisor to hotels across Greece and Cyprus. This partnership will expand the reach of UNO VIVA, the first CRS-integrated AI voice agent built for hotels.

RateGain Announces Exclusive Partnership with Aztech Digital to Accelerate UNO VIVA’s Expansion Acro

RateGain Travel Technologies Limited (NSE: RATEGAIN), a global leader of AI-powered SaaS solutions for the travel and hospitality industry, today announced an exclusive reseller partnership with Aztech Digital, an adtech solution provider and trusted advisor to hotels across Greece and Cyprus. This partnership will expand the reach of UNO VIVA, the first CRS-integrated AI voice agent built for hotels.